When you create content, whether documents or videos, you must consider your audience before, during, and after the writing process. For this assignment, you will use a series of questions to analyze a typical audience in your field.
Pretend you are creating a piece of content on something you are interested in. For example, you could be an engineer writing a proposal to your boss trying to convince her to buy a new $4,000 machine. Or you could be a counselor who complete a grant application for $500 to attend a conference. Or maybe you are a content creator writing a script for a video about your favorite sports teams' upcoming season. Whatever you decide to create, you must consider your audience.
Choose something to create and choose your typical audience. Complete attachment
AUDIENCE PROFILE SHEET
Reader’s Name:
Reader’s Job Title:
Education:
Professional Experience:
Job Responsibilities:
Personal Characteristics:
Cultural Characteristics:
Attitude Toward the Writer:
Attitude Toward the Subject:
Expectations About the Subject:
Expectations About the Document:
Reasons for Reading the Document:
Ways of Reading the Document:
Skim it ___ Study It ___ Read a portion of it ___ Which portion?
Modify it and submit it to another reader ___
Attempt to implement recommendations ___
Use it to perform a task or carry out a procedure ___
Use it to create another document ___
Other ___ Explain
Reading Skills:
Reader’s Physical Environment:
This profile sheet is from page 92 of: Markel, Mike. Technical Communication, 13th Edition. Boston and New York: Bedford/St. Martin's, 2021.