- Part 1: PESTEL ActivityUsing the PESTEL Analysis Worksheet, populate the first two rows: United States and Brazil. Filling out these rows will help you visualize global values (such as each country’s cultural and political trends) and will assist you as you work toward completion of your final project.
- Part 2: Composition
that assesses Nimble Storage, using the PESTEL analysis and Hofstede’s four cultural dimensions as a guide.Business Practice Analysis: In this part of the assessment, you will analyze the current business practices of the organization for how they operate globally. Then you will illustrate the potential benefits and challenges to the organization regarding its adoption of a more geocentric focus.
Recommendations: In this part of the assessment, you will compile a series of recommendations for the leadership of the organization regarding how the organization can adopt a more geocentric focus with its business practices.
Sheet1
| Geographic Region/Country | Name of Organization | Power Distance – Low/Medium/High | Uncertainty Avoidance-Low/Medium/High | Individualist or Collectivist Culture | Masculine or Feminine Culture | Long-Term Orientation – Low/Medium/High | Political Factors | Economic Factors | Social Factors | Technological Factors | Environmental Factors | Legal Factors |
| United States | Nimble Storage | |||||||||||
| Brazil | ||||||||||||
| China | ||||||||||||
| Japan | ||||||||||||
| Europe | ||||||||||||
| India | ||||||||||||
| Middle East | ||||||||||||
| France | ||||||||||||