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Assessment Description
The purpose of this Case Study assignment is to walk through the logical framework (LogFrame) and to create the project management documents needed to successfully lead a project.
Read the Kitchen Heaven Project Case Study in Heldman et al. pages 84-87 and complete the following:
Part 1: Logical Framework Template Column A
- Complete the Goal, Purpose, and Outcomes (the green portion Column A) of the Logical Framework template. NOTE: Do not rely on the content or wording in the Project Case Study Checklist (page 86). Your work should be original and based upon your understanding of the full scenario presented in the case. Successfully completing the Logical Framework will yield different results. The case provides the information required to complete each assignment but leaves room for individual interpretation and assumptions.
- One Goal statement is expected.
- One Purpose statement is expected.
- A minimum of three Outcome statements are expected.
- The Goal, Purpose, and Outcome statements must be stated using the “Objective = Action Verb + Object” format. Refer to Schmidt pages 34-40 for details.
Part 2: Project Charter
- Using the information in the Logical Framework template and the case, complete the Project Charter.
APA style is not required, but solid academic writing is expected.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are not required to submit this assignment to LopesWrite.
Project Charter – (Project Name) |
1. General Project Information |
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Project Name: |
Kitchen Haven |
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Executive Sponsors: |
Dirk Perrier |
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Department Sponsor: |
Marketing |
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Purpose of project: |
Opening the 50th branch of Kitchen Haven |
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2. Project Team (add rows as needed) |
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Name |
Department |
Telephone |
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Project Manager: |
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Team Members: |
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3. Main Stakeholders (e.g., those with a significant interest in or who will be significantly affected by this project) |
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Dirk Perrier (Project Sponsor) |
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Investors and Shareholders |
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Executive Leadership Team |
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Kitchen Haven Employees |
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4. Project Scope Statement |
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Project Goal / Business Justification Describe the business need this project addresses |
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This project addresses the business need to meet the demand for high-quality kitchen products and gourmet food items among affluent individuals earning over $150,000 annually in Colorado Springs. With no existing Kitchen Haven store in the area, the project aims to open the 50th branch within six months, capitalizing on the strategic opportunity presented by the Garden and Home show conference to boost sales and advertising. |
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Objectives (in business terms) Describe the measurable goals of the project, e.g., reduce cost by xxxx or increase quality to yyyy |
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The measurable goals (objectives) of the project are market penetration and revenue generation, store opening and timeliness, trade show impact, brand recognition and customer engagement, financial viability and return on investment, operational efficiency and full product range, milestone achievement and project management, and successful grand opening celebration. |
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The high-level deliverables/outcomes of this project include market research and analysis documentation, stakeholder communication plan, customer engagement and experience strategy, location selection and setup, store operations and management plans, project charter and documentation, financial analysis and reporting, marketing and advertising materials, grand opening celebration, trade show booth and participation, and fully operational kitchen haven store. |
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What the Project Will Address: Store opening and setup, trade show participation, grand opening celebration, financial analysis and reporting, marketing and advertising, operational plans, location selection and setup, and customer engagement strategy What the Project Will Not Address: product line expansion, changes to corporate budgeting process, long-term financial performance, other trade shows or conferences, company-wide marketing strategy, corporate structural changes, product development, and other store locations. |
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Stakeholder expectations , financial performance expectations, project charter, stakeholder expectations, financial performance expectations, project charter, customer engagement strategy, location availability, operational readiness, trade show participation, resource allocation, timeline, and budget limitations. |
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It is assumed that the project team and the relevant individuals or groups involved in the external dependencies have agreed to the necessary interactions. However, formal agreements and communication channels should be established to ensure a smooth collaboration and successful execution of the project. This includes clear communication with trade show organizers, real estate agents, permitting authorities, marketing partners, suppliers, event planners, financial institutions, and local community representatives. Regular communication and coordination will be essential to address potential challenges and ensure the project's overall success. |
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6. Sign-off |
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Name |
Signature |
Date (MM/DD/YYYY) |
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Executive Sponsor |
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Department Sponsor |
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Project Manager |
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7. Notes |
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Submitted by: [Name] |
Page 1 of 1 |
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Instructions
Objectives | Success Measures | Verification | Assumptions | |
Goal: | To reach Goal: | |||
Big Picture Objective which project supports | Measures of Goal Achievement (quality, quantity, time) (will be more than one) | Info sources to monitor and verify goal measures (will be more than one) | External (to project) conditions needed to reach Goal and beyond (will be more than one) | |
Purpose: | To reach Purpose: | |||
Change expected by producing Outcomes | Success conditions expected at end of project (will be more than one) | Info sources to monitor and verify Purpose measures (will be more than one) | External (to project) conditions needed to achieve Purpose (will be more than one) | |
Outcomes: | To produce Outcomes: | |||
Specific results needed from project team (will be more than one) | Description of completed deliverables (will be more than one) | Info sources to monitor and verify Outcome measures (will be more than one) | External (to project) conditions needed to produce Outcomes (will be more than one) | |
Inputs: | To obtain & manage Inputs: | |||
Activities, Resources and Responsibilities | Resource Budget and Schedule | Info sources to monitor and verify goal inputs | External (to project) conditions necessary to obtain and manage Inputs (will be more than one) | |
Action Steps | Resource | Budget | Due Dates | |
Outcome 1 1.1 Activity 1 1.2 Activity 2 | ||||
Do not modify this template. Do not change the text in red, add text to the cells with red text, or add text to the empty cells. The only exception is adding lines under the Action steps. | ||||
To move to the next line in a cell, use Alt-Enter |
Logical Framwork for
page &P of &N
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1758254 – Wiley US ©
o descend gently.
I wish you could have been with us on that bright, sunny Saturday on the 50-yard line of the football field in Paradise High School in California. Watching from the sidelines were my proud parents, hopeful buddies, and one very anxious sister, Cheryl.
I assembled HALO 1 on its launch pad, filled the capsule with water, carefully loaded the unaware guppies, sealed the nose cone with Scotch tape, and began the countdown.
10-9-8-7-6… (Action: Light the fuse)
5-4-3-2-1 (Action: Stand back)
Lift off!
HALO 1 shot up like a rocket, leaving a trail of smoke. It should have reached 2,000 feet, but halfway up it broke apart, the parachute failed, and the passenger capsule came plummeting down towards the goalposts. I rushed to the end zone with my portable water- filled recovery van (which was actually a Chinese food takeout container). Fortunately, the capsule fell onto soft grass, unbroken.
But half of the water was gone from the capsule and my intrepid volunteers were twisted into shapes few tiny fish ever experience. My scientific conclusion was that guppies are not designed for the unexpected 3-G force of takeoff (at least not without training).
I ripped off the Scotch tape that sealed the passenger capsule and dumped the fish into the recovery van. When they sank to the bottom, my heart sank with them. Oh no! There goes my rocket career.
But a subtle fin flicker suggested they were not dead, but were merely unconscious. I discovered that by gently blowing on them, dipping them into water, blowing and dipping, blowing and dipping back and forth, they began to wiggle and slowly regained consciousness.
I wrote a story about the experience for Model Rocket News that gained wide attention and convinced me to pursue an aerospace engineering degree at the University of Washington, as part of the plan to further my budding rocket career. (See Figure 1.2.)
1758254 – Wiley US ©
FIGURE 1.2 The Dramatic Launch of HALO 1
Preserved for Posterity I would like to say Minnie and Mickey escaped unharmed. Unfortunately, Minnie gained a permanent kink in her spine that caused her to spiral downward and hit bottom whenever she swam. For the rest of his life, Mickey swam level, but only in tight ¾-inch concentric circles.
They are still around, well-preserved in a small glass bottle, much like Egyptian mummies. To commemorate their historic flight and contribution to the world of rocketeering, someday I will donate these brave pioneers to the Schmidtsonian Institute for future generations to admire.
In future chapters, we will cover other episodes of my unusual Rocket Man story, and share the lessons learned along the way.
Different Contexts But Similar Issues After earning my BS in engineering at Washington and then an MBA at Harvard, I took a job as a Program Planner in the U.S. Department of Transportation in Washington, DC, where I learned how to orchestrate strategic plans.
After three years of government work, I became an international development advisor. For several years, I trained project leaders in over 20 developing countries in Africa, Asia, Latin America, and the Middle East to design projects that improve the lives of the rural poor.
1758254 – Wiley US ©
That is where I mastered the power of this systems approach that has become the basis of my life's work with clients.
After several years of international development work, I switched my consulting practice to serve corporate, government, research, and nonprofit organizations. People in these organizations also struggled to get projects off the ground efficiently. They candidly shared their thoughts and feelings about their projects, such as:
“We plan, but our plans fall apart when we try to execute them.”
“We have good ideas, but cannot seem to implement them.”
“The goals keep changing.”
“Teamwork is lacking and it is tough to get people moving in the same direction.”
“Nasty, unexpected surprises derail us and we spend too much time fire-fighting.”
“Opportunities evaporate because we do not move fast enough.”
“We are more than frustrated!”
The last comment came from a busy manager who was clearly angry because it took weeks to design a project that could have been done in days. Back then, I was certain my approach could help, but at the time it was geared toward the needs of development audiences.
So, I adapted it to meet business needs and began teaching it at the UCLA Extension Technical Management Program. For over three decades, thousands of project managers, mid-career professionals, and technical leaders who attended over 60 of my Strategic Project Management courses there proved the system worked by applying it to projects large and small and getting the results they sought. Some diverse examples:
A global nonprofit health organization needing to create an enterprise management system to serve widely diverse users worldwide.
A satellite television provider needing more sophisticated ways to combat identity theft and fraud.
An industrial company reinventing itself after a competitor's technology breakthrough threatened their main product.
A specialized industrial software company seeking to grow their business.
A nuclear scientist organizing experts at national research laboratories to recover radioactive materials that could fall into the wrong hands.
A visionary entrepreneur needing to design a Minimum Viable Product to secure substantial investor funding.
A social service agency manager caring for mentally and physically handicapped residents needing to solve the root cause of mysterious injuries to their residents.
A department manager in a nonprofit organization needing help to set up a Project Management Office (PMO).
A group of video-game fanatics needing to scale their business to support the rapidly growing popularity of their new online game.
1758254 – Wiley US ©
A national research laboratory needing a long-range research strategy to integrate renewable energy into the national electrical grid.
These very different projects shared certain commonalities. None of them were simple or straig