- Click the image below to select a company from the Instructor-Provided Approved Company list. you will research and write about this company in this discussion and throughout the course.
- Thinking about the company you selected above, use Exhibit 1B of your textbook to identify a prominent or influential stakeholder associated with the company. Then, describe one way the stakeholder impacted the company in the past 12 months and if you believe the action or actions were good for the company. Explain why or why not. Note: A stakeholder can be an individual, but for this discussion, do not choose the CEO, an executive leader, a board member, or a shareholder/investor.
- Cite the textbook to support your response.
The company I selected is NETFLIX
- From Business and Society: Stakeholders, Ethics, Public Policy:
- Chapter 1, "The Corporation and Its Stakeholders." ClicK Link >>>Interactive Textbook Resources.
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Week 1 Discussion
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A famous stakeholder linked with Netflix is Ryan Murphy, a great impactful, and acclaimed television producer and writer. Over the last 12 months, Ryan Murphy has remarkably influenced Netflix through his creative association with the corporation. In February 2022, Murphy entered a profitable agreement to make original content solely for Netflix.
This affiliation has been important for Netflix in many means. One, Ryan Murphy contains a valid track record of producing effective and critically acclaimed television shows like "Glee," "American Horror Story," and "The Politician." By instituting his talent and distinctive narrative knowledge to Netflix, Murphy has contributed to the corporation's enlarging catalog of great-standard content, alluring a broad scope of audiences and improving the platform's general call.
Two, Ryan Murphy's innovative vision orients with Netflix's devotion to creating various and inclusive content. Murphy has been a vocal promoter of advanced representation and inclusivity in the entertainment industry, and his endeavor regularly investigates subjects associated with undervalued communities. By empowering Murphy to produce content that handles these crucial concerns, Netflix has been in the capacity to broaden its content offerings and call to a wider audience, thereby consolidating its stand as a prime streaming platform.
Generally, Ryan Murphy's influence on Netflix in the last 12 months has been positive. His creative alliance has not only ushered compelling and famous content to the platform but it is also oriented with the corporation's values of heterogeneity and inclusivity. By investing in alliances with impactful stakeholders like Ryan Murphy, Netflix exhibits its dedication to advancing innovation and coming up with content that resonates with a global audience.
Reference
Weber, J. (2014). Business and Society: Stakeholders, Ethics, Public Policy. McGraw-Hill Higher.