Read the article “What Gets Measured, Gets Managed" by Witman (2018). Describe how the Wells Fargo community bank incentive plan resulted in unethical and in most cases, illegal behavior. How did the program objective (8 products per customer) contribute to the misbehavior of employees? Do you think that incentives for higher ranking employees (i.e. executives of the community bank) played a part in the depth and scope of the problems? Thinking more broadly, the plan started in 2003 and did not become exposed as a problem until late 2016. What role could the compensation group have played in minimizing the likelihood of cheating to earn incentives when structuring the plan? Finally, what is HR (Comp and Benefits) moral and ethical responsibility when designing such plans?
INSTRUCTIONS:
Respond to the discussion questions provided. Each assignment requires 3 – 4 full pages and
at least 5 scholarly, resources to substantiate your position in your answer. You must carefully
read the requirements below noting the expectations beforehand. These exercises are meant to foster your comprehensive research and writing skills.
The specific requirements are as follows:
As a graduate student, the expectation is quite high for your required quality and effort.
Your work must be written near the standard and quality of journals and other published
materials.
Cover page, abstract, reference page, and appendices do not count toward the minimum
page length requirement.
At least 5 scholarly sources are required.
Use the current APA manual to ensure that you correctly cite your sources and
quotations.
The use of sources such as Wikipedia, Investopedia, blogs, personal, consulting or
corporate websites are discouraged and will not count toward the required 5 references.
Use of term paper or solutions-type websites is not allowed and will be treated according
to the terms of academic honesty requirements.
Do not write in question/answer format (e.g., Using each question as a heading or
sub-heading in your paper); you will receive an automatic 30% deduction if you do.
Instead, use the questions to guide and form your paper.
ARTICLE LINK: https://www.proquest.com/scholarly-journals/what-gets-measured-managed-wells-fargo-account/docview/2112126315/se-2
GRADING RUBRIC ATTACHED
Criteria Ratings Points
Content and Development
40 to >35 pts
Advanced
Information clearly relates to the main topic. It includes several supporting details and/or examples. All topics are thoroughly addressed and/or all questions are answered. Minimum word count is reached.
35 to >27 pts
Proficient
Information clearly relates to the main topic. No details and/or examples are given. All or most topics are generally but not comprehensively addressed and all or most questions are answered. Minimum word count is reached.
27 to >0 pts
Developing
Assignment is missing key elements; lacks contextual presentation and the central thesis of the project is unclear. Information has little or no relation to the main topic. Topics and/or questions were not addressed satisfactorily. Minimum word count is not reached.
0 pts
Not Present
40 pts
Writing Grading Rubric | BUSI645_B02_202330
Criteria Ratings Points
Depth and Organization
30 to >26 pts
Advanced
The introduction provides sufficient background on the topic and previews major points. Ideas flow in a logical sequence. The structure of the paper is clear and easy to follow. The paper’s organization emphasizes the central theme or purpose. Paragraph transitions are present, logical, and direct the flow of thought throughout the paper. The conclusion logically derives from the paper’s ideas. The conclusion reviews the major points toward the appropriate audience.
26 to >20 pts
Proficient
The introduction provides sufficient background on the topic and previews most major points. Ideas flow in a fairly logical sequence. The structure of the paper is somewhat hard to follow. The paper’s organization does not emphasize the central theme or purpose. Paragraph transitions are mostly present, logical, and direct the flow of thought throughout the paper. Comprehensive conclusion missing.
20 to >0 pts
Developing
The introduction provides sufficient background on the topic and previews one or two major points. Some breaks in logic are present. The structure of the paper is somewhat clear and easy to follow. The paper’s organization emphasizes the central theme or purpose. Paragraph transitions are missing on some sections. The conclusion somewhat derives from the paper’s ideas. The conclusion may not review the major points toward the appropriate audience.
0 pts
Not Present
30 pts
Writing Grading Rubric | BUSI645_B02_202330
Criteria Ratings Points
Grammar/ Punctuation/ Spelling and Formatting
30 to >26 pts
Advanced
Rules of grammar, usage, and punctuation are followed. Spelling is correct. The paper follows APA format guidelines. The paper is written in 12pt font, Times New Roman, double-spaced and 1” margins. The work is original, giving credit to all borrowed ideas.
26 to >20 pts
Proficient
Rules of grammar, usage, and punctuation are generally followed but some mistakes are evident. Spelling is correct. The paper follows APA format guidelines but with some mistakes. The paper is written in 12pt font, Times New Roman, double-spaced and 1” margins. The work is original, giving credit to all borrowed ideas.
20 to >0 pts
Developing
Rules of grammar, usage, and punctuation are generally followed but many mistakes are evident. Spelling is incorrect in places. The paper fails to follow APA format guidelines to include: Written in 12pt font, Times New Roman, double- spaced and 1” margins. The work is original, giving credit to all borrowed ideas.
0 pts
Not Present
30 pts
Total Points: 100
Writing Grading Rubric | BUSI645_B02_202330